Marketing Opportunities

The Raleigh Christmas Parade started in 1939 and is the largest Christmas parade between Washington, DC & Atlanta!

The Raleigh Christmas parade attracts an estimated 60,000 spectators from across the State to Downtown Raleigh and reaches more than 250,000 viewers through television and live video streaming of the parade making it the largest single-day event in Raleigh each year AND it’s the largest parade between Atlanta and Washington, D.C. The Greater Raleigh Merchants Association and Shop Local Raleigh greatly appreciate our generous sponsors for supporting this North Carolina tradition!

If you are interested in sponsoring a parade float or balloon, please call the Greater Raleigh Merchants Association at 919-755-9235 or use the button below to reach us by email.

Why Sponsor?