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The Greater Raleigh Merchants Association (GRMA) is a non-profit organization that has been a single effective voice for small business and merchants since 1940. Comprised of business owners, entrepreneurs, merchants and other professionals in the Raleigh area, GRMA promotes an environment of communication, cooperation and support for local businesses.

The Greater Raleigh Merchants Association has organized the Raleigh Christmas Parade since 1944! The Raleigh Christmas parade is the largest parade between Atlanta and Washington, DC. An estimated 65,000 will attend the parade in person and 250,000 will watch from home.

Shop Local Raleigh is a movement run by the Greater Raleigh Merchants Association. Shop Local Raleigh is all about promoting & supporting locally-owned, independent businesses. It’s about making your hard-earned money go further, fueling the local economy, & helping to preserve the unique character of Raleigh.

Thank you for shopping local and supporting your small business community.


ABC 11 Raleigh Christmas Parade, presented by Shop Local Raleigh, is the largest Christmas Parade from Atlanta to DC. Click here to watch the 2017 parade and mark your calendars to attend in 2018 and be a part of the celebration!

Why is the Raleigh Christmas Parade held before Thanksgiving?

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